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In user-experience, personas are widely utilized as a guide to shape better design decisions in visualizing the customers’ goal.
But how much user data in a persona is actually used in a design decision?
MORE IMPORTANTLY - How much user data collected can actually be useful?
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Establishing the Need
A User-Experience Designer needs to quickly and confidently build meaningful personas before making better design decisions in order to spend more time designing a great product.
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The Problem
User-Experience Designers who feel disoriented about making better design decisions are in desperate need of a framework to build meaningful personas, but face a challenge when there is uncertainty on what user data must be collected.
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